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Where the financial advice community goes to survivethrive in the age of AI.


Builders Day

A one-day workshop where financial planners come together to build their own bespoke tools with AI.

Cohort 3 — June 5, 2026 — $395

Applications close April 30

Apply Now →
Builders Day event graphic — June 5, 2026 — Beginners Welcome — Cohort Three

Build toolsmagic for your practice. No coding required.

Builders Day is a virtual day-long workshop where financial planners build their own custom tools using Claude Cowork. Cohorts 1 and 2 sold out fast — and Cohort 3 is now open for applications. June 5, 2026.

This is designed for solo planners and those at small-to-mid-size firms who want to offer a more elevated, personalized client experience. The more of a novice you are, the better. Seriously.

You'll leave the day with something real — a working tool you built yourself that you can immediately use with your clients.

What Builders Day alumni are saying

It's incredible what a good prompt can do. As much as I've been told this, I think using it for real cases has really lit a fire to do more.

Max Pashman
Max Pashman
Founder, Pashman Financial

I've tried a lot of online workshops over the years, and this is by far the best one I've been a part of.

Ashby Daniels
Ashby Daniels
Founder, Money Visuals

I just loved being part of a group that is actually using these tools to build as financial advisors — really inspiring. That feeling that anything is possible is what I am taking away. Never in my life did I think I would be able to do some of these things, and I'm thrilled by it.

Christina Empedocles
Christina Empedocles
Founder, Insight Personal Finance

How it flows

9:30 AM – 4:30 PM CT, via Zoom

9:30
Welcome
Introductions and setting the stage. Who are you, what excites you, and what do you want to build?
9:45
Learning + Discussion
A guided journey through the Moment, the Mindset, and the Method — from why AI changes everything for planners, to how prompting and iteration actually work. You'll leave this section with a clear mental model for building.
11:10
Ideation + Feedback
Breakout rooms where you pitch your tool idea and get real feedback from peers.
12:30
Re-entry + Scope Check
Back from lunch with a clear plan. Final questions, scope your build, and get ready to dive in.
1:00
Building
Two hours of hands-on building. Go from idea to working prototype with help from Andy and Claude whenever you need it.
3:10
Showcase + Close
Demo what you built, get live feedback from the group, and reflect on what's next. You'll leave with a working tool and the confidence to keep building.

What you need to know

Date
June 5, 2026
Time
9:30 AM – 4:30 PM CT
Format
Virtual via Zoom
Size
Limited to 15 participants
Pricing
$395 per person
Selection
By application — we curate cohorts to create the best experience for everyone

Why an application? There has been so much demand for Builders Day that we now have the opportunity to curate each cohort based on the kinds of projects people are thinking about and working on. This helps us create a richer, more collaborative experience for everyone in the room. If you don't get selected for this cohort, it doesn't mean your ideas aren't good — it just means you might be a better fit for a future one.

Want a Builders Day for your whole firm?

We offer private workshops tailored to your team's goals and workflows. Pricing starts at $5,000.

Get in Touch →

Tools I've built for my own practice

Need some inspiration? Here are a few examples of what's possible — and what you could build on Builders Day.

Meet Andy

Andy Baxley

Andy Baxley, CFP®

Financial planner, former teacher, and tinkerer. Andy is the founder of Two Trails Financial Planning and a father of two wonderful and mischievous young boys.

He built every tool on this page — and this entire website — without writing a single line of code. Now he's on a mission to help other planners do the same.

Two ways to get involved